Vivo V5 Plus Limited Edition phone launched to celebrate 10 years of IPL

Image Credit: Vivo

Vivo launched the Vivo V5 Plus Limited Edition on Tuesday in an event held in Hyderabad. The smartphone has been announced to celebrate 10 years of IPL in our cricket-crazy nation. Bollywood actress Soha Ali Khan launched the Matte black V5 Plus smartphone with a Vivo IPL logo engraved on the back of the smartphone. The company did not announce pricing and the smartphone will be available on Flipkart, Vivo Exclusive stores, and trade outlets starting 10 April.

CMO for Vivo India, Vivek Zhang added, “We are very proud to be introducing the beautiful Vivo IPL limited edition V5Plus phones on the 10th anniversary of the IPL. The idea behind the launch of limited edition phone was to offer our consumers with not just the phone but an experience they can cherish for a lifetime.”

Image Credit: Vivo

The Vivo V5 Plus Limited Edition comes with a 5.5-inch display with Full HD resolution and Gorilla Glass 5 on top, a 2.0 GHz Snapdragon 652 octa-core processor with 4 GB RAM along with 64 GB internal storage.

There is no expandable storage slot to add more storage space to the smartphone. In the camera department, it offers a 16 MP sensor with f/2.0 aperture, phase detection, and LED flash on the back while a Dual lens array camera with a 20 MP sensor and 8MP sensor with apertures f/2.0 on the front takes charge of capturing selfies.

The smartphone also features a fingerprint scanner embedded in the home button, 4G LTE bands support, dual nano-SIM card slot, a 3,055 mAh battery and even Vivo’s proprietary Fast Charging technology. It runs on Android 6.0 Marshmallow with Vivo’s FunTouch OS 3.0 skin on top.

CEO of BBCI, Rahul Johri was present for the launch event and added, “We are delighted that Vivo India has launched a limited edition of Vivo IPL phone to mark the 10th year of Indian Premier League. Leading the way through constant creativity and innovation, both brands – IPL & Vivo share a commitment to achieving the highest standards.”

Publish date: April 5, 2017 9:23 am| Modified date: April 5, 2017 10:59 am

Facebook bids for IPL digital rights; the social network is invading culture, media, news and governance

By Aditya Madanapalle /  18 Oct 2016 , 13:04

Facebook has purchased tender documents worth $10,000 (Rs 6.6 lakh) to join in the bidding for the digital rights of IPL, according to a report in Livemint. Amazon, Twitter and Reliance Jio are other contenders. BCCI sources confirmed to the Economic Times that Facebook had picked up the documents, but Facebook did not comment on the reports.

It makes sense for Facebook to bid for the digital rights considering the massive Facebook campaigns on IPL. The title sponsors have their own campaigns, and each team has their own strategies. The players themselves post multimedia content of training and celebrations during the tournament.

The campaigns are spread across Facebook, Twitter, YouTube and Instagram. Facebook also owns Instagram, so two of its platforms see a surge of activity during the IPL. According to areport by Hiveminds (PDF), a digital marketing firm, Kolkata Knight Riders and Mumbai Indians are the most engaged with teams on Facebook. On Instagram, the top performing teams are Mumbai Indians and Royal Challengers Bangalore.

Facebook and IPL 2016

This social media share by Royal Challengers Bangalore creatively shows the cricketers as Sith lords from Star Wars.

On Facebook, the strategies by the teams included reposting selfies of fans, posting quotes from players on game strategies, posting selfies of the